Tag Archives: 3711

10 Things I Learned in PR Practicum

Although the semester has gone by so fast, it has also been the longest one of my college education. When I look back, there is so much that I have blogged about and created for this class. From writing resumes, interviewing skills, reading a PR trade book, and using social media sites such as LinkedIn, I have accomplished many different things this semester that have helped me develop and fine-tune my public relations skills and knowledge. For our final exam, I have compiled a list of 10 things that I have learned this semester in PR Practicum:

  1. Conversation is key! -Perhaps the most important feature of having a blog is that provides a place for two-way communication. By communicating with others online and commenting on their blog posts, your blog will have the chance to become interactive among the online community. You never know what kind of connections and people you will meet by conversing with strangers!     
  2. Blog about issues you know and care about. -I will admit, I am not incredibly passionate or interested in every topic we were required to write about. That is only normal. At the same time, I found that if I attempted to make some sort of connection with the blog assignments each week, it would be much more enjoyable to write. When people have a strong interest and are genuinely excited about what they write about, this will engage you to want to read on. No one wants to read an article that is empty at heart.
  3. Do your research. -When you go to buy a car, you normally have some knowledge of the brand you are looking at and the features of the car and its’ history. The same goes for interviewing or working for any business. Do some research about what the company stands for, its’ mission statement, when it was founded, etc. Be prepared to show employers that you are interested in them and want to make a positive contribution to the team.
  4. Impress with a cover letter. -Much like the cover of a book, people can make a strong impression by what they first read or see about you. Create a powerful cover letter that lets a company know who you are, what you have to offer, and why they should give you a chance.
  5. Practice good writing skills! -Whether I like it or not, I learned in my interview with a PR professional that writing is a key element in the everyday job. From press releases, brochures, radio announcements, and simple emails, public relations and communications professionals need to have excellent grammar, punctuation, and writing skills to get the job done right.
  6. Monitor body language on an interview. -Most people have subtle habits such as rubbing their hands together or rolling their eyes, and are unaware of the possible messages they are sending to others when they do this. When you are on an interview, make sure to have good posture, don’t tap your feet, and maintain eye contact to ensure the interviewer they have your full attention.
  7. Sell yourself online! -Not literally, but use websites like LinkedIn and PROpenMic to post your resume and network with others in the field. Marketing yourself and showing others what you have achieved can only put you in better position for landing a job or making a connection that will help you. Sell the image of yourself you want others to see!
  8. Be smart with social media. -It is okay to have a Facebook or Twitter account, but know that it is easy to find information online about anyone. Google yourself and find out what is out there about you, and whether or not you would want an employer to see this. Don’t twitter anything embarassing or work-related, because odds are someone will see it and you will put yourself in an awkward position. If you have to question if something is appropriate, then don’t put it online!
  9. Create a portfolio. -While having an excellent resume is important, it is also relevant to actually show and present employers with examples and pieces of work you have created. Since implementing social media is such a huge part of the way we communicate, create a portfolio with press releases, blogs, campaigns, brochures, and any assignments that you are proud of to present to others.
  10. Think outside the box! -Possibly the most important thing I have learned in practicum is that there is no limit to what you can do, whether it is during an internship or career. Use your creativity to come up with new ideas for improving a business, and know that no idea is necessarily a bad idea. Employers will be impressed to see that you are taking issues in your own hands and doing tasks that you weren’t asked to do.

While creating a blog for both PR Practicum and PR Social Media was a lot of work and effort, I am excited to implement the things and skills I have learned upon graduation!

Advertisements

8 Comments

Filed under PRCA 3711 Practicum

Career Services Event

My first career services event to attend this year, I went to the Communication Arts Career Fair on April 14th. It was a special career event that was created by several students in a PR event management classs. When I walked in, I was surprised at what a great job they did in organizing such a worthwhile career fair that was specific to communication arts. I have been to a Georgia Southern Career Fair last year, and I found it kind of pointless because although it was a great way to network, there was only a handful of businesses and people that worked in communications.

The Comm. Arts Career Fair was held in the Center for Arts & Theater, and there were about 10 different companies there, working with anything from radio, public relations, and broadcasting. I am not normally a very nervous or shy girl, but this was the first time I was going up to a stranger and giving them my resume. I think the whole concept is kind of nerve-wracking! It is scary to introduce yourself to someone and say “Hi, I’d like to work for you, here you go.” But I found that it wasn’t as big of a deal once I got to talking.

The first person I talked to Kelli Sauers, who is the Senior Event Manager for the Savannah International Trade & Conventional Center. She was extremely nice and talked about working and planning different events such as business and trade shows, weddings, and countless other types of shows. I would love to work in the Savannah area, and I think working for a center where so many different types of events take place would be very interesting and keep you on your feet. I am not quite sure if event planning is for me, but obviously the best way to find out would be through experience! I also briefly talked to Jennifer Abshire Patterson, who is the Founder of Abshire Public Relations & Marketing in Savannah. I always thought I would enjoy working for a PR firm because it is structured and would provide the opportunity to work with various clients and improving their potetial.

The two employers I talked to where the only ones who deal specifically with public relations, and I was greatly interested in what each had to offer. Some things I found were that career fairs are not as formal as I expected. It is important to remember to stay relaxed, and put your best personality forward. Don’t be shy! I think if employers see you are being genuine and have a strong interest to work for them, they will show an equal interest in you as well. There are hundreds of prospects who would like to work for a company at any given time, and you have to make yourself stand out above the rest. I am not sure where I will be working after my internship this summer, but by attending a career fair, I am one step closer to possibly landing a job. Only time will tell!

1 Comment

Filed under PRCA 3711 Practicum

My Blog Comments- 3711

#1. “Portfolios for Public Relations Students” by Barbara Nixon

(2/24/10) I think that the portfolio is a creative and essential piece for public relations students to have because sometimes the work we have done is not represented the best on a resume. I do not have a lot of information that I could put in my portfolio because I currently haven’t done an internship and campaigns is the only class I have completed where I have organized any sort of PR event. I do think including social media pieces can be tricky, but it will be very useful to include blogs and other facets that can showcase one’s writing and online skills. This post was helpful and got me thinking about what I need to do to be better prepared!

#2. “Informational Interview Recap” by Marie Lorelei

(4/13/10) I enjoyed reading your interview because it was simple and easy to follow. you got straight to the point, and Marla’s comments were interesting and helpful. I liked her 3 tips, especially “learn to manage difficult people,” because this is obviously a skill anyone in the job field needs to work on. Although I am aware that public relations and communications deals a lot with writing, it scared me that she said to “learn it, live it, and love it.” I don’t love it! And like you, I am not sure that I necessarily want to work in public relations when I graduate in May. It seems like you have great writing skills and style and I think you will do well in whatever you decide to pursue! Good luck in the future!

#3. “Trade Book Review- Naked Conversations” by Marie Lorelei

(4/13/10) I also read Naked Conversations for my Trade Book Review. Although I did learn some facts about how to get the most out of my blog and how to be successful in the corporate world when it comes to blogging and customer relationships, I didn’t think it was something I would recommend to a friend either. Blogging does take a lot of time and work, and I personally would not have a blog currently if it wasn’t required by my online classes. I think they are a great way to get involved online and meet others in the public relations field, but I would rather meet people in person and form relationships that way, not online. I know social media is becoming incredibly huge, but I am not the most computer-savvy person. I’m glad I wasn’t the only one who thought the book was boring!

#4.  “Social Media is a Double-Edged Sword” by Allison Allmond

(4/13/10) I totally agree that social media has its’ pros and cons. Although I enjoy emailing and getting on Facebook, I am not a huge computer person. I would much rather talk and interact in person, rather than through a screen. Since social networking and using programs such as LinkedIn and Twitter have become popular for companies to use, it is obviously important for students to get their names out there for any opportunity they can receive. It is definitely a double-edged sword in my eyes. It obviously is going to be smarter to be able to reach thousands of people online by social networking, than only dozens by networking yourself the old-fashioned way. Hopefully the social media tips we have received can help us in the future!

#5. “In Vogue at the Interview” by Allison Allmond

(4/13/10) This article was soo creative. I loved that your way of looking at dressing for an interview as being “in vogue” and up to current trends. We are in public relations, and it is important to show our creative sides. I especially loved your quote from Larry Platt about the “pants on the ground.” Hilarious!! He is so funny. I think “spicing it up” with something bright and interesting can be a great conversation starter and a good way to make yourself remembered after an interview. I tend to wear mostly neutrals, especially black and white, and will keep in mind your tips when I shop for more business-appropriate clothes in the near future. Boring attire is for boring people, and if you are in communications, you are most likely pretty outgoing!

#6. “Internships” by Stephanie Medlin

(4/13/10) I think it is so hard for graduates in this economy. As a student athlete, I didn’t have the time to work or receive any internship experience until this summer. I wish that my internship could be paid, but I know that this is not the best time for companies and the work force in general. My brother recently got accepted into the Disney Program for the end of his freshmen year of college. Although he will get paid a little each month, that is still better than me! Internships are crucial to gaining on-hand experience and networking with potential employers, and I am grateful to have gotten offered one, even if it means I may have to look for a job on the side to make some extra cash. Hopefully you will have good luck with your career in the future!

#7. “Body Language and Non Verbal Communication” by Stephanie Medlin

(4/13/10) Your post definitely made me recognize the fact that I use nonverbals all the time and don’t even notice it! I am extremely expressive with my face, and roll my eyes entirely too much. I often don’t even realize it until someone comments on it. I think it is so unattractive and is a bad habit that I need to fix, especially once I start going on interviews soon. On the other hand, I think I can use my knowledge of nonverbals to help me on an interview or working with people. I am pretty good at guessing people’s personalities, and working in public relations, it is important to be good with people. When I am on Skype, I definitely notice how funny my nonverbals are! Do I really look like that? Videotaping yourself is definitely a good tool for practicing good habits.

#8. “Top 10 Things I Learned” by Kacie Whigham

(4/13/10) Your slide show for practicum was really interesting! I especially liked how you included etiquette and keeping your car clean as things you learned. Those are things I didn’t really consider but are obviously important when entering any career. Your appearance and attitude definitely make a big difference. Catering your resume to the job you are applying for is something I learned also. Making it seem that you are focused on working for a specific employer can emphasize to them how interested you are. I did not create a portfolio yet because I do not have a lot of work to show, but it is a great way to show employers what you can do for them. Employers are often unsure what public relations students specialize in, so showing them the work and skills you have will help them out.

#9. “Ben Roethlisberger..” by Victoria Greene

(4/13/10) You came up with some great ways to help Ben! Definitely staying away from college students and alcohol in general when you are a professional football player is a good first step. Putting yourself in situations where there can be potential trouble is not a good idea for anyone in the limelight. He went to college in Ohio where a lot of my friends go, and I have followed him for some years. I am not sure if he is guilty of what happened, but I heard on the radio a few days ago that the charges were dropped. What is it lately with guys and their sexual issues?!? Jesse James and Tiger both need some good PR behind them if they want to bring their careers and images back to normal.

#10. “Tips for Creating an Effective Coverletter” by Phillip Edwards

(4/15/10) I like how you make a point of requesting an interview or follow-up call. My roommate recently called a company that she had interviewed with to follow up with them and see where they stood with her, and I didn’t think this was something you were supposed to do. I guess she was right! Letting a company know you are interested and going out of your way to talk to them shows determination. You make a great point that you need to be active, not passive. I have sort of had an attitude that things will happen for me, but I know now that they will not fall in my lap.

#11. “Benefits and Pitfalls of Social Media for Jobseekers” by Phillip Edwards

(4/15/10) I can’t believe that there are 500,000 new members on social media each day! I know there are billions of people in the world, but that is such a crazy statistic to me. It is obviously where society is headed, and it is important for people in communications and public relations to implement this tool into their practices. I do agree that social media can have complicated features. It is almost the end of the semester, and I still have trouble figuring out how to format my blog sometimes! I also think it is a con that verbal skills can’t be shown, unless it is through a podcast or webcast.

#12. “Social Media: A Jobseeker’s Dream-Come-True or Worst Nightmare?” by Candice Hall

(4/15/10) Searching for someone’s name instead of a specific company is definitely a benefit of social media. I know more people than I do businesses, and hopefully this will help me get a job in the future. It is all about who you know, not necessarily what you know. I have found this true in so many cases in life. It is also important to be private in what you post online! You are so right. I have found that my habits on Facebook and Twitter have changed over the past few years because I do not necessarily post anything that I wouldn’t want an employer to see.

#13. “Redefining the ‘Kodak Moment‘” by Candice Hall

(4/15/10) You made a great point that Kodak used the Diffusion Theory in implementing the new digital aspect of photography into their brand. It is obviously a huge change in the market, and it was important for Kodak to show their customers the importance of adapting to the new products. I used to take photography and develop my own photos, and it took me some time before I got a digital camera. It was a lot to do with my family and friends and also to do with the marketing surrounding the products I saw on television. I think Kodak has changed its’ name for the best.

#14. “Hula and Interning..A Lot More in Common Than You Would Expect” by Shannon McCloud

(4/15/10) I am so jealous that you got to spend time in Hawaii! It sounds like you had a great time and learned many different things that will help you in your career. I really liked the hula proverbs you learned, especially “E nana, e ho’olohe. E pa’a ka waha, e hana ka lima.” It is neat that the same basic rules and philosophies we follow are apparent in other cultures as well. I am from Ohio, and I think of Georgia as a sort of paradise compared to where I used to live! I think it is gorgeous in Statesboro because there is green all year round and sunshine as well! It is interesting living in different places and learning what others have to say about them.

#15. “Maybe it Runs in the Family..” by Allison Allmond

I really enjoyed this article! I love Paula Deen and I have ate at her restaurant and Uncle Bubba’s multiple times. I had no idea that there was an actual position for event coordinating! I would love to do that. I think it is interesting how so many people work in jobs that were not necessarily their major in college. I am not sure if i will work directly in public relations, but event planning or sports marketing are definitely things I am interested in. It seems like your cousin really likes her job and has enjoyed much success. Best of luck to her and to you!

#16. “What to Wear to a PR Job Interview” by Phillip Edwards

(4/15/10) I also think it is quite funny to picture a woman will an old-fashioned briefcase. These days, so many guys as well as girls carry a messenger bag or something leather that is professional. I do not understand how people down south wear long sleeves and pants in the summertime! I am from Ohio, and I find it very hard to wear pants and jeans to work in the summer. It is so humid down here, and I find it crazy that southerners are able to wear pants. Obviously they have to because it is professional haha.

#17. “Interships” by Kristin Bixby

(4/15/10) I am in the same boat in that I have only had experience in public relations because of the classes that I have taken. I am a student-athlete, and I have not have the time to complete an internship until this summer after I graduate in May. I think it is hard for students these days to intern during school because they are involved in other activities and work jobs to pay for school. While gaining experience is crucial, I think companies and employers are much more understanding because they know the economy is bad and students have to do what they can to get by.

#18. “Informational Interview Recap” by Kristin Bixby

(4/15/10) I think it is funny that Allie described working in PR as nothing like Samantha from Sex & the City! When people ask me what public relations is, sometimes I say “oh, it is what Samantha on SATC did.” Which is obviously a silly comment because she was usually with men instead. But I definitely held a sort of stereotype that PR was all glitz and glamour before I took classes in it. It will be interesting to see how much I implement Twitter and Facebook if I decide to pursue a career in event planning or PR when I graduate. I think the profession does not get enough credit for the hard work and planning that is required!

#19. “Benefits and Pitfalls of Social Media for Jobseekers” by Kristin Bixby

(4/15/10) It is a great point that social media helps you stand out among your competitors. None of my close friends are in communications or public relations, and they are not aware of what Twitter or LinkedIn is, let alone how to run a blog. While I may complain about my online classes quite a bit, it is obviously a skill that will differentiate me from others. I try to tell my friends to start building some sort of skill with social networking sites, but it is more of a communications and public relations skill, at least for now. Until then, I will keep blogging and hope that my skills can get me a job in the near future!

#20. “Styrofoam and Social Media” by Shannon McCloud

(4/15/10) I consider myself relatively old-school when it comes to social media as well! While I have an Ipod and a cell phone, that is about as technical as I get. I would much rather be outside playing than working on the computer. I do not mind getting online from time to time, but I am pretty outgoing and talk way too much. I can not channel this easily through writing. It seems that social media is here to stay so I am going to have to suck it up and join everyone else. I find that it can be complicated, and that is one of the main reasons I do not want to use it. Oh well!

#21. “Career Fair” by Jacqueline Henry

(4/15/10) I attended a smaller career fair yesterday, and it was also my first one. I am not very shy, but I am somewhat nervous when I entered. It is kind of awkward just going up to someone and introducing yourself because you want to work for them. I think it is hard for anyone to do that, even if you are in communications. I did think the Communication Arts Career Fair had a lot more to offer for PR than a normal Career Fair at Georgia Southern would. I imagine not many PR companies would attend that because there are not that many students in PR. I am not sure if I will make any important connections in a Career Fair, but it can’t hurt to try.

#22. “Body language and Non Verbal Communication” by Jacqueline Henry

(4/15/10) It was really interesting to see all of the different actions that we do everyday and what they portray to others. I roll my eyes a lot, but I do not intend for that to be seen as rude and snobby. It is a habit I will need to fix when going on job interviews. I do tilt my head to the side all the time, and this may sound corny, but it definitely is because I am listening to what people have to say. I rub my hands a lot also, but I had no idea this means you are anticipating something. It really is interesting that the little things we do can have such a big impact on how others see us. Hopefully I can be on my best behavior when I need to be.

#23. “Twitter vs. DVR” by Kacie Whigham

(4/15/10) I had no idea that people could use Twitter and DVRs simultaneously. I love going home and watching shows on my DVR, but I never thought of the possibility of “watching” the show with others via the Internet. I would be upset if I also found something out that I didn’t want to know because someone posted it on Twitter before I got to watch a show. I think it is a creative idea, but I would much rather stick to one or the other. When I am bored, I tend to follow people on Twitter. When I watch my shows, I do just that!

#24. “My Interview with a True P.R. Pro” by Meghan Callahan

(4/15/10) That is very neat that you got to interview someone who definitely knows their stuff when it comes to public relations. I have heard of Edelman before and am so jealous that he gets to work for them in San Francisco, because that is one of my favorite cities to visit! It scares me that he says to stay up on media every day, because to be honest, I am not a fan of checking my email and blog all of the time! I think it is great that he said personality and experience make you stand out to a potential employer. Hopefully I can use those to help land a job with a PR firm soon.

#25.  “Cover Letter Tips” by Jeff Carter

(4/15/10) I agree that having a great cover letter is like putting your best foot forward for a company to see. While I used WinWay resume to create my cover letter, there are definitely some great resources online that can help you create one catered to your specific needs. I have found that I tend to use the same format for my cover letter when sending out my resume, but I tweek parts of it so that it fits the job description of what I am applying for. Cover letters. along with resumes, are always changing, and it is important to add important changes and experience to them as you change.

1 Comment

Filed under Blog Comments 3711, PRCA 3711 Practicum

Interview with a PR Professional

For my informational interview, I decided to interview a family friend that I have known for many years. Rich Mitchell works for Ernst & Young, one of the “big four” accounting firms. Although he is a CPA and works primarily with specific markets of the company in the Northeast region of the country, he also deals with public relations and other communications areas. He received his bachelor’s degree at the Ohio State University, and has been working for Ernst & Young in Akron, Ohio for the past 20 years. Since Rich lives in Ohio, I conducted the interview on Skype one afternoon to find out about his career. The interview lasted for about 15 minutes, and here is the conversation, broadly condensed so it is not so long.

Working at such a large firm, a typical week for Rich usually starts early and ends late. He prefers to work out of his office, which is about 30 minutes from home, and is constantly talking to clients and receiving emails from the time he gets in his car, around 6 a.m., to the time he leaves work, around 5 p.m. During the day, he attends meetings with various clients of the company, discussing issues dealing with company image, current media and press surrounding the company, and working to “grow certain markets” that are firm clients. When I asked him about one of his most memorable accomplishments or projects he has worked on, he laughed and said he is constantly working on so many projects that he learns from them all in different ways. Although he works in public relations, Rich is not a member of PRSA, although he says he would like to gain more knowledge in the industry by becoming a member soon. He has only been working in PR for the past 2 years, and he is taking time adjusting from his accounting background.

Rich told me that he wishes he had taken a stronger interest in writing and developing organizational skills before he began working in the field of public relations. He says he was aware that working with public relations would entail a lot of writing and typing, but not to the extent that he uses it on a daily basis. He uses his Blackberry primarily for sending emails and such, so he told me his writing skills are not that formal. Since he has been with the company for so long, he has interns and younger employees who write the formal press releases and other documents because he does more of the speaking on the phone and traveling to meet with clients. Rich says he is good with Excel and older computer programs, but the only form of social media that he attends to currently is Facebook. He says his wife and daughter know much more about using Twitter and blogs than he ever will. I asked him if he thinks it is important for new public relations graduates to know how to use social media, and he “definitely thinks it is something that will be common among all areas of the industry.” This made me feel confident about the knowledge I have been obtaining all semester in my social media online class!

The three tips that Rich gave me about going into public relations are:

  1. Be prepared to do a lot of busy work you probably won’t want to do.
  2. Use your creativity and think outside of the box for solutions.
  3. Network!

He could not stress the importance of networking yourself and your name and sending out resumes to any possible employer. He told me “It’s all about who you know,” and I have found this to be true in so many instances in my life. From handing out business cards, sending someone a quick email, or making a phone call, Rich said little actions can make a big difference in the future. After the Skype webchat was over, I felt more confident that working in public relations is something I am passionate about and hope to make my future career. It obviously takes time and experience to move up in a company, but I am willing to do that in order to be successful.

5 Comments

Filed under PRCA 3711 Practicum

Internship Advice for Beginners

An important part of gaining field experience and meeting potential employers, interning can be an overwhelming topic for those who are unsure about what it exactly is and how they go about getting one. According to Webster’s dictionary, an internship is “an advanced student or graduate in a professional field gaining supervised practical experience.” Being an intern is like working with a mentor, where someone with knowledge in public relations or communications can fill you in on what they know and guide you to become better informed and prepared for the future.

No matter what kind of career you are going into, it is important to do some sort of internship beforehand in order to understand the kind of environment you are entering. A surgeon does not start operating on a patient the day they graduate from med school; they work as an intern or resident so they are fully prepared for their work. The same goes for public relations professionals. Depending on what kind of company you are working for, there are different skills and knowledge that are required for the particular job.  On the blog “Entry Level Rebel,” Jessica Stillman offers six tips for getting the most out of an internship.

  1. Consider applying at a start-up– While most people think you have to intern at a company that has been around for years and is well-established, working for a new company can give you more opportunities to perform big tasks and make a difference.
  2. D0 your homework– Make sure you do your research on the company you want to intern with. It will show them you care about what you are doing and you have a strong interest. This will only strengthen your chances of getting an internship and possibly a position with them in the future.
  3. Be the go-to person at all times– Although you may be confused and unsure about the tasks you are handed at first, don’t be afraid to do your research online and talk to others about what you are supposed to do. Be the person that people know they can depend on to get work done.
  4. Be innovative- think before you ask– Instead of assuming you do not know the answer to a potential problem or issue, look deeper into the question and you could be surprised that you have a great solution. Use the resources you are given for help.
  5. Think like the CEO– Is the work you are doing making the company better? This should be the main objective of every task you perform. Go out of your way to do things you are not asked or required to do; it will make you look sufficient and hard-working.
  6. Take notes and always have to-do list– When you are in a meeting with a boss or just receiving tips from an employee, jot down information so that you always have it to refer to. Use your notes to decide what you can do to perform your best work.

Be the best intern you can be!

Sometimes businesses do not have a lot of work to give interns because they are unsure about the kind of skills that interns possess. Brigid Wolf, who attends the University of Akron in Ohio, said she was able to perform more work for the company she interned with after she told them she was fluent with Excel and PowerPoint. “After I told them I was good at working with those programs, the employer was able to give me important projects to complete.”

Jeff Carter, a senior public relations major at Georgia Southern, enjoyed the networking aspect of his internship he completed last year. “It was a great opportunity to make numerous connections with local business owners,” he said. According to the blog, “Career Advancement- Tips to Maximize an Internship Into Career Success,” it is crucial to stay in connection with the people you work with. By letting the employer you worked under know what you are currently doing, this will “…keep your name in front of the employer.” You never know when you will need someone’s advice or help to get you where you want to be.

The most important aspect of choosing an internship is making sure it appeals to you! Tory Johnson, CEO of “Women for Hire,” gives this pointer in the blog “Top Tips for Picking an Internship.” Pick something that you feel will give you the kind of experience and work you are looking for to give you the skills you need for your dream job!

Information used in this blog can be found at the following websites:

http://blogs.bnet.com/entry-level/?p=2016

http://career.pligghanaka.com/career-advancement-tips-to-maximize-an-internship-into-career-success/

http://sbm.temple.edu/blogs/cspd/2010/03/18/top-tips-for-picking-an-internship/

5 Comments

Filed under PRCA 3711 Practicum

Trade Book Review

Enjoy!

2 Comments

Filed under PRCA 3711 Practicum

Dressing for the PR Job

When you go on a job interview, it is obviously important to be prepared with your best resume, attitude, and personality. In order to show the employer you are an excellent candidate for the job, you must feel confident on the inside and out. Making sure you are wearing something that is professional yet casual and makes you feel great about yourself is key to having the confidence you need. But what types of things are appropriate for a public relations job interview?

Jesse Jordan offers some interesting insight on her blog, Chique St. She says that younger generations are somewhat confused about what to wear when we see so many professionals on television wearing bright tops, high heels, and chunky jewelry on the job. Wearing all black and not having any fun with clothing isn’t the only option, though. She suggests wearing classic pieces such as a black pencil skirt, grey dress, etc. and mixing them up with belts and fun but understated accessories. Jordan makes an good point in the beginning of her article:

“Ladies. Gentlemen. You are going to a media/PR/Marketing interview. Spice it up! I’m not talking about throwing on your pink feather boa that you bought for the talent show when you were in fifth grade, I’m merely stating that elegance doesn’t have to be in black and white anymore.”

In the blog at Mediabistro, Celeste Mitchell offers advice to those specifically interviewing in the public relations and media fields. She says that what you should wear depends on what kind of company you are interviewing with and the position you are seeking. You should show a good balance of formal and uniqueness. According to Ali DeBiasi, “The bottom line is that you should look like you respect the seriousness of the meeting, and you should be prepared to have a serious conversation about your work history.” It is not essential to wear a suit, but it is a traditional appropriate option that you cannot go wrong in. Sticking to black, white, or neutral colors is best. Some public relations and media corporations may be very casual in business, but that does not mean you should wear jeans. DeBiasi says it clear and simple:

“If you were in an interview and the CEO of the corporation happened to stop by,” asks DeBiasi, “would you feel comfortable meeting her with bare legs?”

In the article, “Fashion Forward Interview Tips For You, The Brand” on Blogging 4 Jobs, over half of a first impression is determined by one’s personal appearance and the way they carry themselves. And we all know that you don’t get another chance to make a first impression! Kimberly Gomez says to avoid revealing the 6 B’s when dressing:  breasts, butts, backs, bellies, bras and briefs. This may seem obvious to some, but there are definitely those people who violate this on a daily basis. A good rule of thumb for job interview dress- If you have to question what you are wearing, don’t wear it!

Don't take personal style as far as Lady Gaga

 

Information used in this blog can be found at the following websites:

http://chiquestreview.com/2009/09/22/dress-for-success-what-to-wear-to-a-mediaprmarketing-interview/

http://www.mediabistro.com/articles/cache/a253.asp

http://blogging4jobs.com/job-search/fashion-forward-interview-tips-for-you-the-brand

4 Comments

Filed under PRCA 3711 Practicum